Vehicle Remarketing

Get more from every vehicle, with less hassle

Maximize returns, minimize complexity, and get vehicles to market in top condition, all without the hassle. With personalized strategies and full visibility at every turn, you stay in control while we handle the heavy lifting. 

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As the largest remarketer of vehicles at physical auctions in North America and an industry leader, Element’s unmatched experience, advanced technology, and dedicated team power over 200,000 vehicle sales annually. We simplify the complex so you can save time and get the most value for your vehicles.

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Experience seamless support every step of the way

Our comprehensive automotive remarketing services remove the hassle of sales management. We handle the entire process, from transportation logistics and strategic reconditioning to pricing and ownership transfer, giving you a seamless and stress-free experience.

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Secure fleet sales with the Advanced Purchase Program

Eliminate the uncertainty of traditional fleet remarketing with Element’s Advanced Purchase Program (available in the U.S. only). Designed to guarantee resale values and fast-track your sales process, this program ensures you can reinvest earned equity immediately. Whether you’re moving surplus or older vehicles off your books, our hassle-free solution is tailored to meet your needs. 

  • Guaranteed resale values to protect your equity 

  • Rapid sales process to avoid traditional auction delays 

  • Comprehensive support for transport and vehicle de-identification 

Selling your vehicles is as easy as evaluation, fast settlement, and leaving the rest to us. 

Learn more about the Advanced Purchase Program
Acquisition V2

Learn how Element delivers measurable success to fleet managers just like you.

Situation

The client was dealing with noticeable inconsistencies in sale prices across various auctions nationwide. Differences in how auctions communicated and managed their processes created confusion, leading to frustration and inefficiencies. As a result, the client's team had to spend an excessive amount of time trying to navigate and resolve these issues.

Solution

Element implemented a streamlined, reliable auction process across all U.S. and Canadian markets. By leveraging multiple remarketing channels—including online, in-lane, and upstream auctions—we enhanced pricing consistency and overall sales efficiency. Transparency was improved through quarterly business reviews, real-time online reporting, and custom ad hoc reports, giving the client full visibility into the process and results. 

Impact

  • Achieved over $500,000 in additional benefit from higher vehicle sale prices and reduced staff workload. 

  • Eliminated auction process obstacles, saving time and improving operational consistency. 

  • Enhanced client confidence with measurable, reliable results and improved reporting tools. 

Remarketing FAQs

Fleet remarketing is the process of selling used fleet vehicles, including cars, trucks, and specialty equipment, to get the highest possible returns. It involves assessing the market, determining optimal pricing, reconditioning vehicles if needed, and choosing the best sales channels like auctions or direct sales. 

Remarketing in the automotive industry refers to the resale of previously used vehicles, often from previous owners, dealers, fleets, leases, or repossessions. It combines strategies like market analysis, vehicle preparation, and targeted sales methods to increase value and shorten sales time. 

Element empowers third-party clients, including banks, credit unions and finance companies, by: 

  • Developing a tailored remarketing strategy, including recovery services, transportation, title management, and auction remarketing channels. 

  • Maximizing asset returns by combining your vehicles with Element’s commercial fleet, creating auction mega-sales (100+ vehicles) that attract more dealers. 

  • Providing transparent, web-based tools for easy vehicle assignment, real-time status updates, detailed condition reports, photos, and clear sales and expense reporting.

Since 2019, Element has sold more than half a million units on behalf of third-party clients. Partnering with us means you get wider access to dealers and better value for your assets.

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